'Dae Jang Geum' to make inroads into the Middle East and Europe
Published on | Source
As MBC drama 'Dae Jang Geum' makes inroads into the Middle East and Europe, the drama is expected to contribute to Hanryu (Korean wave) spread in the Middel East as well as Europe region.
In Southeast Asia, already Singapore, the Philippines, and Thailand's broadcasting station are planning to air the Korean drama. Following Southeast Asia, MBC Production said that 'Dae Jang Geum' will be aired throughout the Iran region from the end of the year at the earliest via an agreement with IRIB, Iran's state-run broadcasting station.
An official responsible for oversea broadcasting marketing at MBC Production added, "Dae Jang Geum will be aired by means of terrestrial wave TV and satellite broadcast throughout the Arabic circle regions as well from the second half of the year".
Following the Middle East region, 'Dae Jang Geum' is scheduled to be aired in Europe region too, taking aim at overseas Chinese in Europe.
The drama series "Dae Jang Geum", like other famous historical TV drama series such as "Heojun" and "Sangdo", has a similar storyline: the main character, despite many difficulties, overcomes them all and works one's way to success.
What is outstanding about Dae Jang Geum is that the main character is a woman while the setting is in Joseon Dynasty, where the social role of women was very low. The character overcomes her difficulties through hard work. This is why the story is different from the others.
The main character, Seo Janggeum, spends her childhood with her parents in a town for butchers. Her parents live in the town secretly and avoid people because they were involved in a scandal.
One day, there is an incident in which the king kills many of his servants, and Janggeum has to part with her father while her mother dies. She enters the palace when she is 10 years old, and works hard to become the best cook in the palace.
However others plot against her and her teacher and mentor, Han. They are expelled from the palace and relegated to become maidservants at local government offices. Janggeum is sent to Jeju where she learns about medicine.
She later enters the palace again, and becomes the very first female doctor in the palace. She is the first woman in the history of Joseon Dynasty to become the king's doctor.
In an ancient record called Jungjongsilloc, "dae (great)" was included in her name when she was referred to, and this shows the accomplishments she has made.
The Source : Koreacontent News Team
In Southeast Asia, already Singapore, the Philippines, and Thailand's broadcasting station are planning to air the Korean drama. Following Southeast Asia, MBC Production said that 'Dae Jang Geum' will be aired throughout the Iran region from the end of the year at the earliest via an agreement with IRIB, Iran's state-run broadcasting station.
An official responsible for oversea broadcasting marketing at MBC Production added, "Dae Jang Geum will be aired by means of terrestrial wave TV and satellite broadcast throughout the Arabic circle regions as well from the second half of the year".
Following the Middle East region, 'Dae Jang Geum' is scheduled to be aired in Europe region too, taking aim at overseas Chinese in Europe.
The drama series "Dae Jang Geum", like other famous historical TV drama series such as "Heojun" and "Sangdo", has a similar storyline: the main character, despite many difficulties, overcomes them all and works one's way to success.
What is outstanding about Dae Jang Geum is that the main character is a woman while the setting is in Joseon Dynasty, where the social role of women was very low. The character overcomes her difficulties through hard work. This is why the story is different from the others.
The main character, Seo Janggeum, spends her childhood with her parents in a town for butchers. Her parents live in the town secretly and avoid people because they were involved in a scandal.
One day, there is an incident in which the king kills many of his servants, and Janggeum has to part with her father while her mother dies. She enters the palace when she is 10 years old, and works hard to become the best cook in the palace.
However others plot against her and her teacher and mentor, Han. They are expelled from the palace and relegated to become maidservants at local government offices. Janggeum is sent to Jeju where she learns about medicine.
She later enters the palace again, and becomes the very first female doctor in the palace. She is the first woman in the history of Joseon Dynasty to become the king's doctor.
In an ancient record called Jungjongsilloc, "dae (great)" was included in her name when she was referred to, and this shows the accomplishments she has made.
The Source : Koreacontent News Team
Advertisement