CJ Entertainment sets up Japanese branch

Published on 2010/04/14 | Source

Members at the CJEJ launch event [CJ Entertainment]

Korea's largest film investment, production and distribution company CJ Entertainment has expanded its business into Japan, setting up a branch under the name CJ Entertainment JAPAN (CJEJ).

CJEJ, jointly established by CJ Entertainment and movie theater chain T-JOY, a subsidiary of Japan's major studio TOEI, held a ceremony in Shinjuku on Tuesday marking its registration as a corporation.

CJ Entertainment CEO Katharine Kim, T-JOY executive director Naoshi Yoda and CJEJ CEO Bae Hyung-chan were present at the event attended by some 400 film industry officials.

"We plan to distribute four to five co-produced multinational movies and at least 10 Korean movies to Japan every year, as well as self-producing and distributing five to seven Japanese films to establish a sustainable model for growth", explained CJEJ of its goals for its business in the country.

CJEJ plans to distribute a total of some 10 Korean films this year, starting with "Castaway on the Moon" on June 19, "Secret - 2009" and "Parallel Life" in July and August, "Haeundae" in September and "Harmony" in October.

They also in talks with Japanese entertainment firm Amuse and Paramount Pictures Japan to co-produce a human drama tentatively titled "Onsen" by Japanese filmmaker Nakata Hideo which will began filming this year.